Raising Money from Foundations: Straight from the Funder's Mouth

Room: St Laurent 7

Dani LaGiglia, Regional Relationship Manager, PetSmart Charities of Canada

Understanding what funders are looking for in a grant application can sometimes be mysterious and difficult to pinpoint. Join Dani LaGiglia, grantor at PetSmart Charities of Canada, as she shares insight into writing successful funding proposals that raise more money for your mission. With insight gleaned from ten years of providing grants to charitable organizations across Canada, Dani will provide an open and transparent forum to dialogue about accessing dollars for animal welfare initiatives.

Bonus: Ask anything segment, for session attendees to submit anonymous questions and receive real answers.


  1. Easy wins and easy losses: the small things that can put your application in the "yes" or "no" pile.
  2. Know your audience: how to tailor your application to appeal to a specific funder.
  3. Dollars and cents: telling a story with your grant application budget.

With a deep passion for issues related to animal welfare, the environment, and social justice, Dani believes in the power of charities to address the challenges of our time. Dani is the Regional Relationship Manager for PetSmart Charities of Canada, where she manages the national strategic grantmaking portfolio for Canada's largest funder of animal welfare. 

Previous to her role at PetSmart Charities of Canada, Dani managed the allocation of grant funding for a private foundation focused on environmental justice and equitable housing, and founded a consultancy centered around building the fundraising capacity of grassroots organizations.  Dani volunteers her time as a board member of the Sustainability Network, and as treasurer for Be Good Be Social, a social media conference for non-profits. Dani lives in Toronto and spends her free time hiking (and eating ice cream) with her senior labrador retriever, Clementine.